Beauty Lifestyle Blog

Eileen Love's

Current job: Skincare R&D
Obsessed with cosmetics & skincare
Chemistry (NUS)
Perfumery and Cosmetic science (Singapore Polytechnic)
Certificate in Business (Singapore Polytechnic)

FHM SG 2014 Runner up
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Korea Day 1 (Winter 2015)
Harry Potter Studio tour (London)
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London Day 1 and 2
Annecy day trip
Kyoto day trip
Osaka day 1

Old Entries

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BRAND’S® InnerShine® Berry Essence with Grape Seed Extract

Last week I was at Raffles and I got to witness BRAND’S® InnerShine® Berry Essence with Grape Seed Extract marketing campaign! photo SAM_1934_zps780095ec.jpg

There are girls wearing pink hoodie and guys with signboard....Apparently they're giving out something to passerbys!
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Something to drink?

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Apparently it's a campaign introducing the BRAND’S® InnerShine® Berry Essence with Grape Seed Extract! The girls in pink hoodies are "little miss radicals" that follows you when you're not aware of them. Only when you take products high in antioxidants such as BRAND’S® InnerShine® Berry Essence with Grape Seed Extract, you'll be able to prevent those radicals from attacking you!
Watch this video to know more about the campaign!

The campaign is centred around a video of young lady and a little girl character called “Little Miss Free Radical” who follows the young lady around, to reflect how free radicals are always around us and we cannot get rid of her, so we need to learn how to manage her – by consuming natural berries that are rich in potent anti-oxidants (which can be found in BRAND’S® InnerShine® Berry Essence with Grape Seed Extract)

Apart from caring for our external beauty, I find it also important to cultivate beauty from within too and I don't just mean your personality. If you look after your skin well, it will have that healthy natural glow that brightens up your complexion instantly!
I was really excited when I got to try BRAND’S® InnerShine® Berry Essence with Grape Seed Extract (with OPC!). As we age, we have to take better care of our skin and supplements are needed to maintain our youthful appearance.
You might be wondering what does "little miss free radical" do to your skin? You can't see free radicals but it's effect is prominent as you age.
The scary thing about free radical is that it will damage your living cells (or DNA) thus allowing you to be more prone to diseases etc.!

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BRAND'S® InnerShine® Berry Essence with Grape Seed Extract (IBGE) is an all-natural nutritive essence from 5 premium berries (blueberry, blackcurrant, chokeberry, acai berry and cranberry) and it is further fortified with Oligomeric Proanthocyanidin Complexes (OPCs), an active ingredient of grape seed extract. Its high antioxidant properties enhances skin elasticity and gives you youthful and glowing skin.
OPCs, also known as Oligomeric Proanthocyanidin Complexes, is the active ingredient that helps to mantain skin elasticity and promote better blood circulation for a healthier glow. It contains 5 berries rich in potent antioxidants and anthocyanins which is vital for the protection of skin cells from the damaging effects of UV radiation, pollution and other environmental factors!

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I really like the taste of this product as it's really fruity and a tad bit sour. I usually drink this after breakfast to start my day right by getting myself protected against all the free radicals I might be facing throughout the day! I've been busy with cheerleading and dance rehearsals recently that makes me travel to-and-fro quite a bit, thus exposing myself to the environment more often than usual.
Do you know that the older you get, the more likely you'll get attacked by free radicals?

Do remember to like BRAND’S® facebook page:
Watch their campaign video, participate in their games and lucky draw and you might stand to win some prizes! Isn't that great? (:

RSP: $24.90 for a pack of 6 bottles
Available at selected FairPrice, Cold Storage, Watsons, Guardian and Unity outlets
Product given to me, all opinions are my own.